Bose has sold audio products since 1964, and the company is famous for its noise-canceling headphones. Beats has only been in business since 2006, but in 2012, Beats headphones made up two-thirds of all high-dollar headphone sales.
Bose is accusing Beats Electronics of patent infringement, claiming that Beats is using Bose noise canceling technology in several of its products.
The headphone giant is suing Beats for 36 counts of patent infringement, and the company recently filed a complaint with the U.S. International Trade Commission (ITC.) Bose requested that the ITC ban the sale of all merchandise containing Bose technology, including Beats Studio and Beats Studio – Wireless headphones.
A spokesperson for Bose refused to comment on the ongoing litigation, but released a company statement saying that Bose had made “significant investments in the research, development, engineering and design of [our headphone technology.]” Bose has pledged to defend both its investment and its patents.
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Patented technology and a strong brand are what set your company apart. Patent infringers can harm your business and reputation by eroding consumer trust and creating confusion in the market.
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[Did You Know: Bose makes noise-canceling aviation headsets that have been used in the Space Shuttle to help prevent astronaut hearing damage.]
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